Identity System
Art Direction/Design: Molly McPeake
The Fox Theater Institute is dedicated to helping Georgia theaters make educated decisions regarding historic preservation and promotion of their buildings. The design of this logo is inspired by the interior of the Fox with Moroccan tiles lining the walls and floors. The emblem combines a Moroccan pattern with the degrees of a compass. Fox Theater Institute is represented by the center of the compass in red thus demonstrating they are leading the way in historic design.